RMT011 Why you should use LinkedIn Publisher (with Viveka von Rosen)

Have you heard of LinkedIn’s Publisher feature? This nifty tool is often under-utilized. In this toolbox episode, Leary catches up with LinkedIn expert Viveka von Rosen for some quick tips on how to use Publisher to set ourselves apart from others.

Why you should use LinkedIn Publisher (with Viveka von Rosen)

In this 11-minute episode, Viveka shares the benefits of using LinkedIn’s Publisher feature. Publisher:

  1. Makes your content searchable.
  2. Positions you as an expert in your field.
  3. Increases your visibility.
  4. Increases engagement with your content.
  5. Can lead you to more business.

She goes on to share the “must dos” for posting with Publisher. Take a listen. You’ll be surprised at how simple and straightforward it is.

If you aren’t currently using LinkedIn’s Publisher, consider giving it a try and let us know what you think in the comments section below.

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